Salesforceのプレジデント兼CPOにVlocityの元CEOデビッド・シューマイヤー氏が昇格
今回は「Salesforceのプレジデント兼CPOにVlocityの元CEOデビッド・シューマイヤー氏が昇格」についてご紹介します。
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筆者は2020年に、Salesforceが成熟したエンタープライズ企業を買収するのは、新しいテクノロジーのためだけではなく経営陣として優れた人材を確保することにもつながっているという記事を投稿した。筆者の指摘を証明するかのように、米国時間2月1日にSalesforceはVlocityのCEOだったDavid Schmaier（デビッド・シューマイヤー）氏がプレジデント兼CPO（最高製品責任者）に昇格したと発表した。
シューマイヤー氏が創業したVlocityを2020年にSalesforceが13億3000万ドル（約1400億円）で買収し、その際に同氏はSalesforceに加わった。この両社は良い組み合わせだと思われた。Vlocityは金融サービス、ヘルスケア、エネルギー、公共機関や政府、NPOといった特定の業界を対象としたSalesforceのソリューションを販売していたからだ。
結果としてシューマイヤー氏は、Salesforceの製品群も会社もよく知ることになった。2020年6月、同氏はSalesforce Industries部門のCEOに任命された。この部門はVlocity買収後に発足したものだ。2020年の任命時に同氏が筆者に語った通り、そのつながりは明らかだった。
シューマイヤー氏はこう語った。「私は30年以上のキャリアにわたってさまざまな合併や買収に関わってきました。今回の買収は私が見てきた中で最も特異なものです。我々はSalesforceプラットフォーム上で6種類の業界向けアプリケーションを構築してきたので、製品がすでに100％統合されている状態だからです。つまりすばらしいことに、製品はすでに100％Salesforceです。したがって、今後はもっとシンプルになるでしょう」。
CRM Essentialsの創業者でプリンシパルアナリストのBrent Leary（ブレント・リアリー）氏は、シューマイヤー氏がVlocityを作ってきた経緯を考えると今回の昇格はSalesforceや業界の方向性からして当然の成り行きだったと語る。リアリー氏は筆者に対し「ここ数年、業界に特化したソリューションの開発がこの分野の大手プレイヤーにとって重要になってきました。シューマイヤー氏の昇格は、垂直市場を生み出すことがSalesforceのプラットフォームと未来にとっていかに重要かをあらためて表しています」と述べた。
この昇格に関するSalesforceのウェブサイトのQ&Aで、シューマイヤー氏は2020年に企業が直面した困難について語っている。「2020年が困難な年であったことは間違いありません。我々はオールデジタルでどこにいても仕事ができるこの世界で事業をしており、物事はかつての世界には戻らないでしょうし、戻るべきではありません。代替策がないときに企業に何ができるのか、その明るい兆しが見えてきました。企業は自社の顧客とこれまでとはまったく違うやり方でつながることが急務です」。
そうした企業をSalesforceがどう支援するのかを明らかにするのが、新しいポジションに就いたシューマイヤー氏の仕事になるだろう。
Salesforceの経営陣に最近、異動がいくつかあったことには注目だ。米国時間2月1日には、長くCFOだったMark Hawkins（マーク・ホーキンス）氏が退職したことも発表された。同社の最高法務責任者だったAmy Weaver（エイミー・ウィーバー）氏が後任となる。その前週にはSalesforce Service Cloud担当としてHearsay Socialの共同創業者でCEOだったClara Shih（クララ・シー）氏が入社した。
関連記事
・セールスフォースが顧客管理システム開発のVlocityを約1460億円で買収
・Salesforceが買収したCRMツール開発のVlocity創業者をインダストリー部門のCEOに任命
画像クレジット：Salesforce
【原文】
Last year I penned a post positing that Salesforce’s propensity to purchase mature enterprise companies not only provided new technology, but was also helping to produce a profusion of executive talent. As though to prove my point, the company announced today that it was promoting former Vlocity CEO David Schmaier to president and chief product officer.
Schmaier came to the organization last year when Salesforce acquired his company for $1.33 billion. It seemed like a good match, given that Vlocity sold Salesforce solutions designed for certain niches like financial services, health, energy and utilities and government and nonprofits.
As a result, Schmaier knew the product set and the company well. Last June, he was named CEO of the Salesforce Industries division, which was created after the Vlocity acquisition. The connection was clear to Schmaier as he told me at the time of his promotion last year:
“I’ve been involved in various mergers and acquisitions over my 30-year career, and this is the most unique one I’ve ever seen because the products are already 100% integrated because we built our six vertical applications on top of the Salesforce platform. So they’re already 100% Salesforce, which is really kind of amazing. So that’s going to make this that much simpler,” he said.
Brent Leary, founder and principal analyst at CRM Essentials, says that Schmaier’s history in building Vlocity makes this promotion pretty easy given the direction of the company, as well as the industry. “Over the last several years we’ve seen just how important developing industry-specific solutions have become to the major players in the space, and Schmaier’s promotion reaffirms this while illustrating how important creating verticals is to their platform [and] to the future of Salesforce,” he told me.
In a Q&A on the Salesforce website announcing the promotion, Schmaier talked about the challenges companies faced in the last year. “There’s no question 2020 was a challenging year. We are operating in this all-digital, work from anywhere world and things won’t go back to where they were, nor should they. One of the silver linings has been seeing what companies can do when there is no alternative and the imperative is to connect with their customers in entirely new ways,”
In his new position it will be Schmaier’s job to figure out how to help them do that.
It’s worth noting that there has been some turnover in the C Suite recently at Salesforce. Just today the company also announced that long-time CFO Mark Hawkins was retiring. He will be replaced by Amy Weaver, who was formerly the company’s chief legal officer. Meanwhile, last week the company hired former Hearsay Social co-founder and CEO Clara Shih to run Salesforce Service Cloud.
（文：Ron Miller、翻訳：Kaori Koyama）
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